Elke’s trademark is without doubt the way in which she manages to translate new psychological insights into fresh and accessible daytoday applications. This is how she inspires people and organizations to hone their mental resilience and thrive in these volatile times. Her big breakthrough came with her bestseller Mentaal Kapitaal (Mental Capital; 2015). This book, which is now in its fifteenth edition, was recently launched on the international market in English under the title Better Minds and in Chinese 好主意. She als wrote the books The New Mental, Authentic Intelligence and The Mental Reset. In August 2024 she launched her newest book, Focus is the New Gold. What is so remarkable is that Elke’s stories seem to touch each individual, from Los Angeles, to Sydney, from Stockholm to Cape Town, Buenos Aires to Singapore.